Exposing What is Hidden, BLF Rocks

I'm a really big fan of The Billboard Liberation Front who, like Reverend Billy, use culture jamming to challenge the supremacy of consumerism to dictate our physical and social landscape. By making minor alterations to billboard the BLF

Expose(s) what is hidden. Some advertisers are too shy about what they really mean, BLF will help them make their message clearer. Case in point: the 2005 improvement of Johnny Walker where "Drink responsibly" became "Drink yourself blind".

Check out the piece about their talk at the Vooruit over at We-make-money-not-art.