Cardboard Castles and Other Amenities...

I am really interested in using different forms of cultural action to help build better communities. Communities are a vital social model, allowing us to tackle problems beyond the ability of individuals with the focus of a defined (usually relatively small) group of people. How do the arts and cultural work in general help communities grow more sustainable futures? If you have a cool website or project or your own ideas on these subjects please let me know.

Sunday, January 13, 2008

Numbers, Please


An interesting article at Worldchanging about corporate green accountability, product backtories, and the winnowing of sustainable companies from those simply greenwashing. The article challenges a piece by Chris Anderson, of Wired, about the sustainability of paper distribution. The basic argument of the Worldchanging piece is that Wired should know its own environmental backstory and, through this knowledge, should be able to produce hard numbers about how it is and is not sustainable. The article also makes the connection between this knowledge and good brand imagery. The comments had a particularly interesting discussion.

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